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It's tough in a recession, but what about surviving two world wars, and the Great Depression? Meet the businesses that have been through it all.

A professional profile is an essential part of your sales and marketing toolkit. It can bring your company to life and demonstrate your credentials.

LinkedIn offers a range of useful advertising options and the ability to target messages to niche audiences. Luan Wise explains how it works.

How to write a compelling advertisement that stands out and persuades your target market to buy, including ads for publications and online advertising

Good customer care needs a personal touch, but businesses must ensure that client hospitality is “proportionate” or risk prosecution.

Body language expert Robert Phipps explains how understanding non-verbal communication can help small firms to increase their sales.

How to position and market an innovative new product or service by conducting market research and highlighting the benefits to potential customers.

What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[