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Marketing and sales recruitment is a vital part of building a solid marketing and sales team that can move your business to the next level.

Have you thought about creating videos to promote your business? Video can help your SEO results and it is an effective way to boost engagement.

Luan Wise on how to make the most of your LinkedIn profile - from your picture and heading to your list of your skills and achievements.

How to write a compelling advertisement that stands out and persuades your target market to buy, including ads for publications and online advertising

Customer care is fundamental to any business - but how do you measure up? What are the specific skills you need to ensure you perform well?

Websites like Rated People, Checkatrade and My Builder put homeowners in touch with tradespeople. Ben Dyer investigates the power of referrals.

Knowing your market is vital if you want to maximise sales and stand out from the competition. We explain how to find and use market information.

What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[