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Testimonials offer an independent indication that you have done a good job and can help reassure new or nervous buyers. Here are ten ways to generate customer testimonials.

Are you missing some simple tricks that can improve your ecommerce operation? Here are some basic techniques to transform your online sales.

Want to get more out of Twitter? Social media expert Gemma Went explains how to raise your game - including tips on posts, apps and strategy.

How to write a compelling advertisement that stands out and persuades your target market to buy, including ads for publications and online advertising

Keeping customers makes good business sense but it's not always easy. Here are our tips on how you can keep customers coming back to your business.

Body language expert Robert Phipps explains how understanding non-verbal communication can help small firms to increase their sales.

Bristol-based Kabuto Foods aims to take instant noodles to a whole new level. But what what inspired Crispin Busk to launch the business?

What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[