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The culture of sharing is already well-established among consumers. Now businesses are discovering that by collaborating they can reach new audiences.

Your brand is potentially under threat in many ways online. Expert Chris Barling provides his eight top tips for safeguarding your business

Gemma Went outlines six key ways to make the most of Instagram - including top tips on using links, Stories, hashtags and user-generated content.

Don't blow your advertising budget on an expensive radio advert which goes out at 3am. Save money by investing in low-cost advertising options.

Customer care should be at the heart of your business if you want to build customer loyalty and bring in new business. Edwina Hughes explains.

Being sensitive to the body language of prospective customers is a useful skill for salespeople if they want to capitalise on selling opportunities.

Even small businesses can benefit from benchmarking - to check how you're doing against your competitors and identify ways to improve. Our guide.

What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[