Negotiating

How to negotiate: selling solutions, overcoming objections and closing a sale that satisfies your customer’s needs and those of your business.

What makes a great salesperson? One thing's for sure, it's not about having the gift of the gab. Two top sales gurus reveal the secret to selling.

Successful selling means showing customers how your product meets their needs. Highlight its benefits rather than just describing it.

Sales expert Ian Cochrane explains how to recognise buying signals, overcome objections and close a deal when selling to customers face-to-face.

Andy Bounds offers seven ways to make your proposal more persuasive - and speed up the writing process.

There are five key salesperson types, but one beats them all. Fascinating insight into sales technique by Andy Bounds.

There is almost always a better deal to be had, but how do you go about finding it? Bryan McCrae of Cognitive Sales Consulting offers advice.

When a customer wants to buy from you, make it easy for them to complete the purchase. But are things really that simple?

There's nothing more powerful than a face-to-face meeting when trying to win a new customer. Sales expert Andy Preston reveals how to prepare.

The key to successful negotiation is to understand your customers. The more you know about them, the stronger your position will be. Read these FAQs.

12 FAQs on sales technique, including which customers to concentrate on, when the best time is to make a sales approach and how to close a deal.

How to plan your negotiating strategy, conduct a successful negotiation with customers and suppliers and get great deals for your business

We're not all natural-born salespeople, so we share some simple steps that can help you negotiate better sales.

When you are selling, how do you handle the objection that you are too expensive? Here are four ways to help you sell without having to cut prices.