PR

How to get favourable coverage in the media by creating PR opportunities and writing effective press releases as well as managing bad publicity.

A press release can help you get publicity for your business. This guide to writing a press release explains what to include in a press release and how to get media coverage and positive PR for your business.

As a business owner you should always be prepared to deal with bad publicity. Follow these steps to minimise damage and get things back on track.

22 FAQs explaining how to find, make contact with, and build relationships with journalists to generate positive PR about your business

18 FAQs explaining how to get PR to publicise your small business in newspapers and magazines and on websites, TV and radio

Seven FAQs explaining how to handle bad publicity in the press and on social media, and what to do if competitors spread rumours about your business

If you’ve got something to say then it’s well worth approaching your local radio station to see if they would like you to come in and do an interview.

How to generate free publicity for your business using social media, press coverage, customer reviews and viral marketing

19 FAQs explaining how using media coverage to publicise your business, products and its successes can improve your business

A guide to public relations (PR) – how to get endorsements for your brand from journalists, influencers and customers

What can PR do for your small business? How to use PR effectively, get positive media coverage and promote your business in the press.[

Discover the four key ways that you can get press and media coverage - PR is a great way for small businesses to raise their profile and get noticed.

Your reputation is perhaps your best asset in the business world. Lose it and all your hard work will be lost. Here's how to protect and enhance it.

Editorial coverage has more credibility with potential customers than an advertisement. Follow these steps to get into your local media.

Public relations (PR) builds brand awareness, enhances your reputation, creates publicity and brings in new customers.

PR activities can help spread the word about your business for little money. This checklist explains how to promote your business through the press.

Use this checklist to help you write an effective press release, including how to structure it, what you need to include and what format to use.